Once each three sections had been created it was important for me to gather a sufficient amount of audience feedback, this was to ensure that all genre aspects to the overall brand image had been successfully meet, this was also an opportunity to receive improvement feedback in ensuring that all needs had been met to fulfil both the audience and also each genre convention.
Questionnaire
In order to receive a useful amount of feedback, I created a questionnaire around each practical piece music video, magazine advert and digital pack.
Questions
- How old are you?
- Do you find the music video easy to relate to?
- What is your favourite type of music genre?
- Do you think the hybrid of genres in this music video work together? ( Gospel and R&B)
- What comes across to imagination when you watch this music video?
- What do you particularly like about this music video and why?
- What do you not particularly like about this music video and why?
- Further Improvements?
- What are your first impressions of the digital pack and magazine?
- Do you think the colours used work well overall in both the magazine and digital pack?
- Is the representation of the two main characters presented well?
- Further improvements?
Gathering from the feedback received from the two anonymous questionnaires, both interviewees agreed that there was no further improvements was needed to be made for the digital pack and magazine, however interviewee 1 suggest that for the music video it may have been a good idea to have shorten some of the longer lengthened shots. Filter shots where added taken from this feedback in order to keep the viewer/ audience engaged.
Videos
Another method of which I thought would be affective for feedback consisting around my music video was to gather an audience of which have not watched my music video in which allowing them to contribute both negative and positive feedback.
From the feedback given from the audience watching the music video, it was clear to them as the target audience that they felt satisfied with not only the music video but also within the two actors themselves. The group as a whole said that the music video flowed smoothly and they felt as if the girls who where staring and singing with the music video felt comfortable and gave great life to the music video.
When I asked the group what could I have done in relation to improvements they made it very clear that they where satisfied with the music video and all agreed that they found the music video easy to relate and they also stated that the quality of the video is something that they would find whiles watching MTV base. However a suggestion that was made from the group for improvements was that it may have been a good idea to have further shots of the church congregation, to add a full effect in relation to the Gospel genre.
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